Tired Oats Club

Tired Oats Club is a social club for creatives, built around bringing people together through creativity, culture and shared experiences. From dinners and coffee meet-ups to music, movement and creative sessions, it's a space to meet new people, exchange ideas and connect beyond your usual circles.

2026

Deliverables

  • Brand strategy & creative direction

  • Primary logo design

  • Secondary logo / logo variations

  • Typography selection

  • Brand colour palette

  • Visual identity system

  • Art direction & imagery direction

  • Brand guidelines

I developed a playful and expressive visual identity that captures the spirit of the club. Taking inspiration from nostalgic graphic design, organic typography and candid lifestyle imagery, the branding combines bold, oversized lettering with a distinctive palette of warm neutrals, deep browns and vibrant greens. The result is a recognisable and personality-filled brand that feels welcoming, unconventional and full of energy.

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